Encuentra24
Regional Central American classifieds site, strongest in Costa Rica.
Encuentra24 at a glance
Encuentra24 is a classifieds website and one of the most visited sites in Costa Rica, currently ranked #8 in the country. It was founded in 2004 and is headquartered in Panama City, Panama. Today Encuentra24 is owned by Encuentra24. Our estimates put its audience at ≈ 5 million visits per month. The business earns money mainly through paid listings, agency subscriptions, advertising. Its closest rivals include olx.com, crautos.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 4.7 million / month | +2% |
| Q2 | ≈ 4.8 million / month | +3% |
| Q3 | ≈ 5 million / month | +3% |
| Q4 | ≈ 5.3 million / month | +6% |
Traffic sources
- Direct51%
- Organic search33%
- Paid search8%
- Social5%
- Referral3%
Audience & demographics
- Men58%
- Women42%
- Age 25-3429%
- Age 35-4425%
- Age 45-5420%
The audience is concentrated in Costa Rica, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Costa Rica86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 1.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Costa Rica
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| encuentra24 | 1 | Very high | Dominant |
| for sale | Top 10 | High | — |
| second hand | Top 10 | High | — |
| rentals | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Costa Rica web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 73% mobile
- Position in country
- Among the leading classifieds apps in Costa Rica
Company information
- Website
- encuentra24.com
- Sector
- Classifieds
- Owner
- Encuentra24
- Owner type
- Private company
- Founded
- 2004
- Headquarters
- Panama City, Panama
- Ownership
- Encuentra24 controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Spanish, English
- Top traffic sources
- direct, organic search, paid search
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Encuentra24 operates a classifieds and listings marketplace focused on Costa Rica. Regional Central American classifieds site, strongest in Costa Rica. Revenue comes mainly from paid listings, supported by the other lines listed below.
- Paid listings
- Agency subscriptions
- Advertising
International presence
- Primary market
- Costa Rica
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Costa Rica)
- #8 in this index
- Sector rank
- Leading classifieds site in Costa Rica
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| olx.com | ≈ 3 million / month | #9 class competitor | — |
| crautos.com | ≈ 2.3 million / month | #10 class competitor | — |
What is Encuentra24?
Encuentra24 (encuentra24.com) is a classifieds and listings marketplace serving users in Costa Rica. Regional Central American classifieds site, strongest in Costa Rica. It ranks #8 among the most visited websites in the country in this index, within the classifieds category.
Who owns Encuentra24?
The site is operated by Encuentra24. The company was established in 2004 and is headquartered in Panama City, Panama.
Traffic and audience
Traffic estimates place Encuentra24 at roughly 5 million visits per month, about 0.2 million per day. Around 73% mobile of sessions come from mobile devices, and visitors view about 9.2 pages per visit with an average session of 8 min.
How Encuentra24 makes money
Revenue comes primarily from paid listings, alongside agency subscriptions, advertising.
Competitors in Costa Rica
Its closest rivals include olx.com, crautos.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2004
Encuentra24 is founded in Panama City, Panama.
- Growth phase
Expands its classifieds offering and moves to a mobile-first product.
- Today
Ranks #8 among the most visited websites in Costa Rica.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Largest local inventory of listings in its categories
- Powerful search filters and saved searches
- Direct buyer-seller contact without intermediaries
- Trusted brand for high-value transactions
Cons
- Listing fees increased for professional sellers
- Duplicate and outdated listings appear in results
- Scam attempts in high-demand categories
- Limited buyer protection compared with marketplaces
Key statistics
Frequently asked questions
Who owns Encuentra24?
Encuentra24 is operated by Encuentra24. Private company structure, based on public filings and press reporting.
Where is Encuentra24 headquartered?
Encuentra24 is headquartered in Panama City, Panama.
When was Encuentra24 founded?
Encuentra24 was founded in 2004.
What is Encuentra24's revenue?
Encuentra24 does not publish standalone revenue; income comes from paid listings, agency subscriptions, advertising.
Who are Encuentra24's competitors?
Main competitors in Costa Rica include olx.com, crautos.com.
How does Encuentra24 make money?
Mainly paid listings, agency subscriptions, advertising.
Is Encuentra24 publicly traded?
No — Encuentra24 is not listed as an independent public company; it is operated by Encuentra24.
How many visitors does Encuentra24 get?
Third-party estimates place Encuentra24 at roughly 5 million visits per month, mostly from Costa Rica, with 73% mobile traffic.
Is Encuentra24 safe?
Encuentra24 is an established classifieds site founded in 2004 and ranked #8 in Costa Rica; use the official domain encuentra24.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsencuentra24.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageCosta Rica and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos