Știrile ProTV
News site of Romania's most watched commercial broadcaster.
Știrile ProTV at a glance
Știrile ProTV is a news & media website and one of the most visited sites in Romania, currently ranked #4 in the country. It was founded in 1995 and is headquartered in Bucharest, Romania. Today Știrile ProTV is owned by PRO TV S.R.L. (CME). Our estimates put its audience at ≈ 28 million visits per month. The business earns money mainly through advertising, video advertising. Its closest rivals include digi24.ro, libertatea.ro.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 26.3 million / month | +2% |
| Q2 | ≈ 27.2 million / month | +3% |
| Q3 | ≈ 28 million / month | +3% |
| Q4 | ≈ 29.7 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Romania, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Romania86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 8.4 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Romania
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| știrile protv | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Romania web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Romania
Company information
- Website
- stirileprotv.ro
- Sector
- News & Media
- Owner
- PRO TV S.R.L. (CME)
- Owner type
- Subsidiary of a private group
- Founded
- 1995
- Headquarters
- Bucharest, Romania
- Ownership
- PRO TV S.R.L. (CME) controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Romanian
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Subsidiary of a private group
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Știrile ProTV operates a news and media publisher focused on Romania. News site of Romania's most watched commercial broadcaster. Revenue comes mainly from advertising, supported by the other lines listed below.
- Advertising
- Video advertising
International presence
- Primary market
- Romania
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Romania)
- #4 in this index
- Sector rank
- Leading news & media site in Romania
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| digi24.ro | ≈ 16.8 million / month | #5 class competitor | — |
| libertatea.ro | ≈ 12.6 million / month | #6 class competitor | — |
What is Știrile ProTV?
Știrile ProTV (stirileprotv.ro) is a news and media publisher serving users in Romania. News site of Romania's most watched commercial broadcaster. It ranks #4 among the most visited websites in the country in this index, within the news & media category.
Who owns Știrile ProTV?
The site is operated by PRO TV S.R.L. (CME). The company was established in 1995 and is headquartered in Bucharest, Romania.
Traffic and audience
Traffic estimates place Știrile ProTV at roughly 28 million visits per month, about 0.9 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How Știrile ProTV makes money
Revenue comes primarily from advertising, alongside video advertising.
Competitors in Romania
Its closest rivals include digi24.ro, libertatea.ro.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1995
Știrile ProTV is founded in Bucharest, Romania.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #4 among the most visited websites in Romania.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns Știrile ProTV?
Știrile ProTV is operated by PRO TV S.R.L. (CME). Subsidiary of a private group structure, based on public filings and press reporting.
Where is Știrile ProTV headquartered?
Știrile ProTV is headquartered in Bucharest, Romania.
When was Știrile ProTV founded?
Știrile ProTV was founded in 1995.
What is Știrile ProTV's revenue?
Știrile ProTV does not publish standalone revenue; income comes from advertising, video advertising.
Who are Știrile ProTV's competitors?
Main competitors in Romania include digi24.ro, libertatea.ro.
How does Știrile ProTV make money?
Mainly advertising, video advertising.
Is Știrile ProTV publicly traded?
No — Știrile ProTV is not listed as an independent public company; it is operated by PRO TV S.R.L. (CME).
How many visitors does Știrile ProTV get?
Third-party estimates place Știrile ProTV at roughly 28 million visits per month, mostly from Romania, with 79% mobile traffic.
Is Știrile ProTV safe?
Știrile ProTV is an established news & media site founded in 1995 and ranked #4 in Romania; use the official domain stirileprotv.ro and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsstirileprotv.ro
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageRomania and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos