RTCG
National public broadcaster of Montenegro.
RTCG at a glance
RTCG is a news & media website and one of the most visited sites in Montenegro, currently ranked #3 in the country. It was founded in 1944 and is headquartered in Podgorica, Montenegro. Today RTCG is owned by Republic of Montenegro. Our estimates put its audience at ≈ 2.6 million visits per month. The business earns money mainly through licence fees, advertising. Its closest rivals include vijesti.me, cdm.me.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 2.4 million / month | +2% |
| Q2 | ≈ 2.5 million / month | +3% |
| Q3 | ≈ 2.6 million / month | +3% |
| Q4 | ≈ 2.8 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Montenegro, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Montenegro86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.8 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Montenegro
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| rtcg | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Montenegro web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Montenegro
Company information
- Website
- rtcg.me
- Sector
- News & Media
- Owner
- Republic of Montenegro
- Owner type
- Public institution
- Founded
- 1944
- Headquarters
- Podgorica, Montenegro
- Employees
- 700+
- Ownership
- Republic of Montenegro controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- Montenegrin
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Public institution
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
RTCG operates a news and media publisher focused on Montenegro. National public broadcaster of Montenegro. Revenue comes mainly from licence fees, supported by the other lines listed below.
- Licence fees
- Advertising
International presence
- Primary market
- Montenegro
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Montenegro)
- #3 in this index
- Sector rank
- Leading news & media site in Montenegro
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| vijesti.me | ≈ 1.6 million / month | #4 class competitor | — |
| cdm.me | ≈ 1.2 million / month | #5 class competitor | — |
What is RTCG?
RTCG (rtcg.me) is a news and media publisher serving users in Montenegro. National public broadcaster of Montenegro. It ranks #3 among the most visited websites in the country in this index, within the news & media category.
Who owns RTCG?
The site is operated by Republic of Montenegro. The company was established in 1944 and is headquartered in Podgorica, Montenegro. It employs around 700+.
Traffic and audience
Traffic estimates place RTCG at roughly 2.6 million visits per month, about 0.1 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How RTCG makes money
Revenue comes primarily from licence fees, alongside advertising.
Competitors in Montenegro
Its closest rivals include vijesti.me, cdm.me.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1944
RTCG is founded in Podgorica, Montenegro.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #3 among the most visited websites in Montenegro.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns RTCG?
RTCG is operated by Republic of Montenegro. Public institution structure, based on public filings and press reporting.
Where is RTCG headquartered?
RTCG is headquartered in Podgorica, Montenegro.
When was RTCG founded?
RTCG was founded in 1944.
How many employees does RTCG have?
RTCG employs approximately 700+ people.
What is RTCG's revenue?
RTCG does not publish standalone revenue; income comes from licence fees, advertising.
Who are RTCG's competitors?
Main competitors in Montenegro include vijesti.me, cdm.me.
How does RTCG make money?
Mainly licence fees, advertising.
Is RTCG publicly traded?
RTCG's ownership: Public institution.
How many visitors does RTCG get?
Third-party estimates place RTCG at roughly 2.6 million visits per month, mostly from Montenegro, with 79% mobile traffic.
Is RTCG safe?
RTCG is an established news & media site founded in 1944 and ranked #3 in Montenegro; use the official domain rtcg.me and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsrtcg.me
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageMontenegro and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos