Pocket FM
An audio series and storytelling platform with a large Indian audience.
Pocket FM at a glance
Pocket FM is a website and one of the most visited sites in India, currently ranked #163 in the country. It was founded in 2018 by Rohan Nayak, Prateek Dixit, Nishanth KS and is headquartered in Bengaluru, India. Today Pocket FM is owned by Pocket FM Pvt Ltd. Our estimates put its audience at ≈ 15 million visits per month. The business earns money mainly through coin purchases, subscriptions. Its closest rivals include kukufm.com, audible.in, spotify.com.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 14.1 million / month | +2% |
| Q2 | ≈ 14.5 million / month | +3% |
| Q3 | ≈ 15 million / month | +3% |
| Q4 | ≈ 15.9 million / month | +6% |
Traffic sources
- Direct56%
- Organic search27%
- Referral9%
- Social5%
- Paid3%
Audience & demographics
- Men57%
- Women43%
- Age 25-3432%
- Age 35-4424%
- Age 18-2421%
The audience is concentrated in India, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- India86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 4.5 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- India
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| pocket fm | 1 | Very high | Dominant |
| login | Top 10 | High | — |
| app download | Top 10 | High | — |
| pricing | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the India web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 68% mobile
- Position in country
- Among the leading technology apps in India
Company information
- Website
- pocketfm.com
- Sector
- Technology
- Owner
- Pocket FM Pvt Ltd
- Owner type
- Private company
- Founders
- Rohan Nayak, Prateek Dixit, Nishanth KS
- Founded
- 2018
- Headquarters
- Bengaluru, India
- Employees
- 700+
- Ownership
- Pocket FM Pvt Ltd controls the platform. Ownership details are based on public filings and press reporting.
- Revenue
- ≈ $200 million annual revenue (est.)
- Languages
- Hindi, English, regional languages
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- ≈ $200 million annual revenue (est.)
- Ownership
- Private company
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Pocket FM operates a technology platform focused on India. An audio series and storytelling platform with a large Indian audience. Revenue comes mainly from coin purchases, supported by the other lines listed below.
- Coin purchases
- Subscriptions
Products & services
International presence
- Primary market
- India
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (India)
- #163 in this index
- Sector rank
- Leading technology site in India
- Global rank
- 5000
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| kukufm.com | ≈ 9 million / month | #164 class competitor | — |
| audible.in | ≈ 6.7 million / month | #165 class competitor | — |
| spotify.com | ≈ 4.5 million / month | #166 class competitor | — |
What is Pocket FM?
Pocket FM (pocketfm.com) is a technology platform serving users in India. An audio series and storytelling platform with a large Indian audience. It ranks #163 among the most visited websites in the country in this index, within the technology category.
Who owns Pocket FM?
The site is operated by Pocket FM Pvt Ltd, founded by Rohan Nayak, Prateek Dixit, Nishanth KS. The company was established in 2018 and is headquartered in Bengaluru, India. It employs around 700+.
Traffic and audience
Traffic estimates place Pocket FM at roughly 15 million visits per month, about 0.5 million per day. Around 68% mobile of sessions come from mobile devices, and visitors view about 5.6 pages per visit with an average session of 5 min.
How Pocket FM makes money
Revenue comes primarily from coin purchases, alongside subscriptions.
Competitors in India
Its closest rivals include kukufm.com, audible.in, spotify.com.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 2018
Pocket FM is founded in Bengaluru, India.
- Growth phase
Expands its technology offering and moves to a mobile-first product.
- Today
Ranks #163 among the most visited websites in India.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Fast, reliable core product used daily
- Deep local language and market support
- Strong developer and integration ecosystem
- Free tier with broad reach
Cons
- Data collection and privacy questions from advertising
- Feature set can be complex for new users
- Limited direct customer support
- Dependence on advertising revenue
Key statistics
Frequently asked questions
Who owns Pocket FM?
Pocket FM is operated by Pocket FM Pvt Ltd. Private company structure, based on public filings and press reporting.
Where is Pocket FM headquartered?
Pocket FM is headquartered in Bengaluru, India.
When was Pocket FM founded?
Pocket FM was founded in 2018 by Rohan Nayak, Prateek Dixit, Nishanth KS.
How many employees does Pocket FM have?
Pocket FM employs approximately 700+ people.
What is Pocket FM's revenue?
Pocket FM's revenue: ≈ $200 million annual revenue (est.).
Who are Pocket FM's competitors?
Main competitors in India include kukufm.com, audible.in, spotify.com.
How does Pocket FM make money?
Mainly coin purchases, subscriptions.
Is Pocket FM publicly traded?
No — Pocket FM is not listed as an independent public company; it is operated by Pocket FM Pvt Ltd.
How many visitors does Pocket FM get?
Third-party estimates place Pocket FM at roughly 15 million visits per month, mostly from India, with 68% mobile traffic.
Is Pocket FM safe?
Pocket FM is an established technology site founded in 2018 and ranked #163 in India; use the official domain pocketfm.com and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementspocketfm.com
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageIndia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos