NamPost
National postal and financial services operator.
NamPost at a glance
NamPost is a government website and one of the most visited sites in Namibia, currently ranked #10 in the country. It was founded in 1992 and is headquartered in Windhoek, Namibia. Today NamPost is owned by Namibia Post Limited. Our estimates put its audience at ≈ 0.3 million visits per month. The business earns money mainly through postal services, financial services.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 0.3 million / month | +2% |
| Q2 | ≈ 0.3 million / month | +3% |
| Q3 | ≈ 0.3 million / month | +3% |
| Q4 | ≈ 0.3 million / month | +6% |
Traffic sources
- Direct49%
- Organic search40%
- Referral7%
- Social3%
- Email1%
Audience & demographics
- Men51%
- Women49%
- Age 25-3427%
- Age 35-4426%
- Age 45-5423%
The audience is concentrated in Namibia, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Namibia94%
Home market
- Diaspora and neighbouring markets3%
- Europe1%
- North America1%
- Rest of world1%
SEO profile
- Estimated organic traffic
- ≈ 0.1 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Namibia
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| nampost | 1 | Very high | Dominant |
| official application | Top 10 | High | — |
| tax payment | Top 10 | High | — |
| id document | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Namibia web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 69% mobile
- Position in country
- Among the leading government apps in Namibia
Company information
- Website
- nampost.com.na
- Sector
- Government
- Owner
- Namibia Post Limited
- Owner type
- State-owned enterprise
- Founded
- 1992
- Headquarters
- Windhoek, Namibia
- Employees
- 1,000+
- Ownership
- Namibia Post Limited controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- English
- Top traffic sources
- direct, organic search, referral
Financials
- Revenue
- Not publicly disclosed
- Ownership
- State-owned enterprise
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
NamPost operates an official government service portal focused on Namibia. National postal and financial services operator. Revenue comes mainly from postal services, supported by the other lines listed below.
- Postal services
- Financial services
International presence
- Primary market
- Namibia
- Expansion
- Regional and diaspora audiences beyond the home market
Employee statistics
Customer statistics
Website rankings
- Country rank (Namibia)
- #10 in this index
- Sector rank
- Leading government site in Namibia
- Global rank
- Top 1,700,000 worldwide
What is NamPost?
NamPost (nampost.com.na) is an official government service portal serving users in Namibia. National postal and financial services operator. It ranks #10 among the most visited websites in the country in this index, within the government category.
Who owns NamPost?
The site is operated by Namibia Post Limited. The company was established in 1992 and is headquartered in Windhoek, Namibia. It employs around 1,000+.
Traffic and audience
Traffic estimates place NamPost at roughly 0.3 million visits per month, about 0 million per day. Around 69% mobile of sessions come from mobile devices, and visitors view about 4.6 pages per visit with an average session of 6 min.
How NamPost makes money
Revenue comes primarily from postal services, alongside financial services.
Competitors in Namibia
It competes with other government platforms active in the local market.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1992
NamPost is founded in Windhoek, Namibia.
- Growth phase
Expands its government offering and moves to a mobile-first product.
- Today
Ranks #10 among the most visited websites in Namibia.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Official source for public services and documents
- Digital identity login replaces office visits
- No advertising or tracking clutter
- Accessible design requirements
Cons
- Navigation across departments is confusing
- Peak-time queues and downtime
- Some services still require paper steps
- Support channels are limited
Key statistics
Frequently asked questions
Who owns NamPost?
NamPost is operated by Namibia Post Limited. State-owned enterprise structure, based on public filings and press reporting.
Where is NamPost headquartered?
NamPost is headquartered in Windhoek, Namibia.
When was NamPost founded?
NamPost was founded in 1992.
How many employees does NamPost have?
NamPost employs approximately 1,000+ people.
What is NamPost's revenue?
NamPost does not publish standalone revenue; income comes from postal services, financial services.
How does NamPost make money?
Mainly postal services, financial services.
Is NamPost publicly traded?
NamPost's ownership: State-owned enterprise.
How many visitors does NamPost get?
Third-party estimates place NamPost at roughly 0.3 million visits per month, mostly from Namibia, with 69% mobile traffic.
Is NamPost safe?
NamPost is an established government site founded in 1992 and ranked #10 in Namibia; use the official domain nampost.com.na and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsnampost.com.na
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageNamibia and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos