Agence Djiboutienne d'Information
Official state news agency of Djibouti.
Agence Djiboutienne d'Information at a glance
Agence Djiboutienne d'Information is a news & media website and one of the most visited sites in Djibouti, currently ranked #1 in the country. It was founded in 1977 and is headquartered in Djibouti City, Djibouti. Today Agence Djiboutienne d'Information is owned by Government of Djibouti. Our estimates put its audience at ≈ 0.3 million visits per month. The business earns money mainly through public funding. Its closest rivals include lanation.dj.
Traffic statistics
Traffic history
| Period | Visits | Change |
|---|---|---|
| Q1 | ≈ 0.3 million / month | +2% |
| Q2 | ≈ 0.3 million / month | +3% |
| Q3 | ≈ 0.3 million / month | +3% |
| Q4 | ≈ 0.3 million / month | +6% |
Traffic sources
- Direct37%
- Organic search34%
- Social18%
- News aggregators8%
- Email3%
Audience & demographics
- Men55%
- Women45%
- Age 35-4426%
- Age 45-5423%
- Age 25-3422%
The audience is concentrated in Djibouti, skewing urban and mobile, with usage peaks in the evening hours.
Geographic reach
- Djibouti86%
Home market
- Diaspora and neighbouring markets7%
- Europe3%
- North America2%
- Rest of world2%
SEO profile
- Estimated organic traffic
- ≈ 0.1 million visits / month
- Branded share of search
- High — brand terms lead the keyword profile
- Indexed pages
- Large — category, listing or article level
- Primary search market
- Djibouti
Top organic keywords
| Keyword | Position | Volume | Traffic share |
|---|---|---|---|
| agence djiboutienne d'information | 1 | Very high | Dominant |
| breaking news | Top 10 | High | — |
| today's headlines | Top 10 | High | — |
| live coverage | Top 10 | High | — |
Backlink profile
- Referring domains
- Tens of thousands
- Link profile
- News coverage, directories, blogs and partner sites
- Authority
- High within the Djibouti web
Top referral sources
- News and media31%
- Directories and aggregators24%
- Blogs and forums20%
- Partner sites14%
- Other11%
Technology stack
Website technologies
Advertising & analytics technologies
Stack details are inferred from public front-end signals and engineering communications; internal systems may differ.
Mobile app statistics
Available in the local store
Available in the local store
- App share of traffic
- ≈ 79% mobile
- Position in country
- Among the leading news & media apps in Djibouti
Company information
- Website
- adi.dj
- Sector
- News & Media
- Owner
- Government of Djibouti
- Owner type
- Public institution
- Founded
- 1977
- Headquarters
- Djibouti City, Djibouti
- Ownership
- Government of Djibouti controls the platform. Ownership details are based on public filings and press reporting.
- Languages
- French, Arabic
- Top traffic sources
- direct, organic search, social
Financials
- Revenue
- Not publicly disclosed
- Ownership
- Public institution
- Reporting
- Figures based on public filings, press reports and market estimates
Business model & revenue
Agence Djiboutienne d'Information operates a news and media publisher focused on Djibouti. Official state news agency of Djibouti. Revenue comes mainly from public funding, supported by the other lines listed below.
- Public funding
International presence
- Primary market
- Djibouti
- Expansion
- Regional and diaspora audiences beyond the home market
Customer statistics
Website rankings
- Country rank (Djibouti)
- #1 in this index
- Sector rank
- Leading news & media site in Djibouti
Main competitors
Website comparisons
| Website | Monthly visits | Rank | Notes |
|---|---|---|---|
| lanation.dj | ≈ 0.2 million / month | #2 class competitor | — |
What is Agence Djiboutienne d'Information?
Agence Djiboutienne d'Information (adi.dj) is a news and media publisher serving users in Djibouti. Official state news agency of Djibouti. It ranks #1 among the most visited websites in the country in this index, within the news & media category.
Who owns Agence Djiboutienne d'Information?
The site is operated by Government of Djibouti. The company was established in 1977 and is headquartered in Djibouti City, Djibouti.
Traffic and audience
Traffic estimates place Agence Djiboutienne d'Information at roughly 0.3 million visits per month, about 0 million per day. Around 79% mobile of sessions come from mobile devices, and visitors view about 3.1 pages per visit with an average session of 3 min.
How Agence Djiboutienne d'Information makes money
Revenue comes primarily from public funding, alongside .
Competitors in Djibouti
Its closest rivals include lanation.dj.
Data and accuracy
Company facts are drawn from public sources. Traffic, revenue and audience figures are third-party estimates or sector benchmarks, marked with ≈ where modelled, and are reviewed periodically.
Company history & milestones
- 1977
Agence Djiboutienne d'Information is founded in Djibouti City, Djibouti.
- Growth phase
Expands its news & media offering and moves to a mobile-first product.
- Today
Ranks #1 among the most visited websites in Djibouti.
User reviews & ratings
| Source | Score | Reviews | Notes |
|---|---|---|---|
| Google Play | ≈ 4.3 / 5 | — | Ratings from the local store listing |
| App Store | ≈ 4.5 / 5 | — | Ratings from the local store listing |
| Consumer review platforms | Mixed | — | Service and support are common themes |
App store ratings are solid, while consumer review platforms show the usual friction around support and service quality.
Pros & cons
Pros
- Broad daily news coverage with national reach
- Fast breaking-news publishing
- Free access to most articles
- Strong presence in search and social
Cons
- Heavy advertising load on article pages
- Editorial line criticised by parts of the audience
- Clickbait headlines on high-traffic sections
- Paywall limits on premium content
Key statistics
Frequently asked questions
Who owns Agence Djiboutienne d'Information?
Agence Djiboutienne d'Information is operated by Government of Djibouti. Public institution structure, based on public filings and press reporting.
Where is Agence Djiboutienne d'Information headquartered?
Agence Djiboutienne d'Information is headquartered in Djibouti City, Djibouti.
When was Agence Djiboutienne d'Information founded?
Agence Djiboutienne d'Information was founded in 1977.
What is Agence Djiboutienne d'Information's revenue?
Agence Djiboutienne d'Information does not publish standalone revenue; income comes from public funding.
Who are Agence Djiboutienne d'Information's competitors?
Main competitors in Djibouti include lanation.dj.
How does Agence Djiboutienne d'Information make money?
Mainly public funding.
Is Agence Djiboutienne d'Information publicly traded?
Agence Djiboutienne d'Information's ownership: Public institution.
How many visitors does Agence Djiboutienne d'Information get?
Third-party estimates place Agence Djiboutienne d'Information at roughly 0.3 million visits per month, mostly from Djibouti, with 79% mobile traffic.
Is Agence Djiboutienne d'Information safe?
Agence Djiboutienne d'Information is an established news & media site founded in 1977 and ranked #1 in Djibouti; use the official domain adi.dj and HTTPS.
Popular searches
Data sources & confidence
- Company website and public announcementsadi.dj
- Third-party traffic estimation providersSimilarweb-class estimates
Visit figures are modelled, not measured
- App store listingsApple App Store, Google Play
- Press and market coverageDjibouti and international business media
- Data confidence
- Medium for company facts, medium-low for traffic and financial estimates. All modelled figures are rounded and marked with ≈.
- Last updated
- September 2026
Traffic, revenue and audience figures are third-party estimates or derived from sector benchmarks, and are reviewed periodically.
Social media profiles & statistics
Official brand account
Announcements and support
Community and campaigns
Company and hiring updates
Brand and product videos